A tech contraction came when Google decided to focus on sites that can satisfy users on all devices by moving more and more to a mobile algorithm instead of having separate rankings on desktop, mobile and tablets. This contraction to a system of granting Phone top rankings to sites that can both meet likely user intent (sometimes geo-based, sometimes not) as well as content speed performance is now paramount to success and will force the hand for many large websites. sites to finally get it right. The Google Search Console could be the tool of 2017, having finally reached its prominence at the CTO level. Another change from 2016 that will continue to weigh heavily in 2017 is the “Penguin” real-time algorithm. Many SEOs will continue to test the Phone limits of “greasing the rails” in order to gain link authority that is still undeniably necessary to rank well in competitive niches, even with only competitive local services for example.
Since Penguin won't count "bad" links fax list against websites, manual actions will likely increase as more SEOs find flagged links. The Disavow file is still recommended, but SEOs will likely spend more time in 2017 making reconsideration requests and rolling back Phone misguided link relationships. Advertising Continue reading below Michael Bonfils, CEO and President, International Media Management Michael BonfilsRegarding international SEO, we are focusing in 2017 on creating cultural content that focuses on specific segments of the customer journey, but also focuses on psychographic behavior and the motivations behind this behavior to personalize more targeted content. . For example, Joe is a powerful German leader. “category” he fits into, we develop content suitable not Phone only for Joe, but for the entire category of similar Joes. This means changing the content to be shorter, but more proactive.
Advertising Continue reading below So far, our tests have shown extremely favorable results in creating pattern- and behavior-specific content on a global level. Basically, 99% of the content is just generic and not suitable for a personality category. Joshua Daniels, Founder and Managing Director, Go Amplify Joshua DanielsProducing long-form content that Phone offers incredible value for your readership should be a top priority in 2017. But not just any old “long-form” content, I'm talking about surpassing the quality of any other content out there on the same t